Look inside Nothing’s first physical store before it opens on Saturday
Nothing will open its first brick-and-mortar store in London’s Soho district later this week, offering products like Nothing’s Phone 1 and Ear Stick alongside a range of Nothing merchandise. Audio products from Teenage Engineering and “curated collections from fashion and design brands” will also be available to purchase.
The Nothing Store is located at 4 Peter Street (next to Gosh! Comics and the Supreme fashion outlet) and will officially open at 11:30AM on Saturday, December 10th, following through on the London-based company’s promise to open before Christmas. Nothing has previously opened pop-up stores to sell its products, but this is the tech company’s first permanent shop.