‘Roseanne’ Revival Got Big Influx of Fox News Viewers in Second Week
While “Roseanne” has lost some viewers from its staggeringly well-rated premiere, the ABC sitcom has attracted a big influx in Fox News fans since returning to broadcast.
An analysis by Samba TV found that between Week 1 and Week 2 of the revived series, the largest declines in viewership came from households who also watch younger-skewing networks — MTV2, Teen Nick, Cartoon Network, for examples — or channels targeting African American viewers, like BET, OWN, and TV One.
Conversely, the Week 2 audience for “Roseanne” saw a 65 percent increase among viewers who also watch Fox News. This, despite the overall viewer tally being down.