If You're Into Korean Fashion, You Need to Check Out Nordstrom's New Pop-Up
If you use Instagram for outfit ideas or casually browse fashion blogs, then the burgeoning Korean fashion scene is definitely on your radar. The five-week K-fashion shopping event is part of Nordstrom’s ongoing “Pop-In” series curated by Olivia Kim, Nordstrom’s vice president of creative projects, and features several women’s and unisex fashion brands you’ve probably never heard of: Hyein Seo, Zero per Zero, SJYP, J Koo, Neul, Yune Ho, and more. In addition to clothes and accessories, there are also some other types of Korean goods for sale, from plush toys to kitchenware and of course, K-beauty products (Nordstrom ran a K-beauty Pop-In shop in January, to which this K-fashion shop is a follow-up).
