Meet the Brand That Treats Your Body Like Your Face
Nécessaire uses skin-care ingredients in its lotion and body wash.
It’s a cliché to say that a brand “found the white space” in their market, but in the case of body-care line Nécessaire, it’s true. Founders Nick Axelrod and Randi Christiansen decided to focus on an unglamorous beauty category: body care. “There was not a lot of innovation or newness — the same ... More »