Backers of data privacy measure submit signatures for ballot

SACRAMENTO, Calif. (AP) — Supporters of a California initiative aimed at giving consumers more control over their personal data say they have collected enough signatures to qualify for the November ballot.

Proponents of the measure, which would allow consumers to bar companies from selling their personal information, said Thursday they have submitted 625,000 signatures. If the secretary of state certifies that enough of the signatures are valid, the initiative will go before voters in November. Google, AT&T and other tech giants are funding an opposition campaign to quash the measure.

It would require companies to tell users what types of personal information they collect and whether they've sold it.