beIN Media Group purchases exclusive MENA broadcast rights to LA 2028 Olympics
February 12 – beIN Media Group has secured exclusive broadcast rights to the Los Angeles 2028 Olympic Games across the Middle East and North Africa region (MENA).
The agreement grants beIN multi-platform rights across linear television and streaming, allowing coverage to run across its flagship beIN Sports channels and the TOD over the top (OTT) platform.
Football, as ever, will sit at the centre of regional interest. The Olympic men’s and women’s tournaments remain a blue-ribboned event in the wider football ecosystem.
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