Can any cloud company keep up with Amazon?
I spent last week in Las Vegas, along with 32,000 of my closest friends—or at least, with 32,000 other cloud computing devotees attending Amazon Web Services re:Invent conference. Packed to the gills, the event had the excited hum of a fast-growing industry confident it was riding the wave of technical disruption toward market dominance.
But amidst all the mechanical bulls, massive EDM dance parties, TV show premieres—not to mention all of the geeky, deep-dive technical sessions that form the backbone of the show—Amazon’s two main keynote sessions made it clear that the company doesn’t merely plan to ride that wave; it figures to own it outright.
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