Bulgaria Luring Russian Tourists with Low Prices, Eased Visa Rules

Bulgaria hopes to retain its appeal among Russian tourists by offering competitively low prices and easing visa requirements, the Bulgarian Tourism Minister Nikolina Angelkova has said.

“During this season Bulgaria will remain one of the most popular destinations among Russians,” Angelkova said in an interview with Russia’s TASS news agency. “Our country remains the cheapest among all European destinations offered on the Russian market.”

Holidaying in Bulgaria is 15 to 20 percent cheaper compared with popular European summer destinations such as Greece, Italy and Spain with prices at Bulgarian resorts comparable to those in Egypt, according to Angelkova.

Yet, the Tourism Ministry is forecasting a 20% drop in the number of Russian tourists coming to Bulgaria during Summer 2015.

The decrease in the number of Russian tourists visiting Bulgaria is illustrated by the number of visas issued this year, TASS said citing data of the Russian Union of Travel Industry. 

The number of visas issued to Russian nationals since the beginning of 2015 reached 200,000 only on 19 August, while last year that number was reached on 7 July and in 2013 – on 26 June.

The number of Russian tourists who visited Bulgarian resorts fell by 3.7% last year, Angelkova said.

Price is the leading factor for Russian tourists choosing a holiday destination this summer, Angelkova told TASS. Three- and four-star hotels are most popular with late bookings prevailing and only reaching four or five weeks in July, she added.

Angelkova also pledged that the requirements for issuing Bulgarian visas to Russian tourists will be eased. Bulgaria has already increased the number of staff at its consular offices in Russia and plans to open new ones.

“The opening of a consular office in Yekaterinburg is a big plus for the markets in Russia’s regions,” Angelkova said.