Spotify’s first US price hike for Premium is coming next week
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Spotify is going to raise the price of its Premium subscription plan in the US, according to The Wall Street Journal. The price is “likely” to go up by $1, meaning it would cost $10.99 per month, and the change is “expected” to be revealed next week, the publication says. The price of Premium has remained $9.99 per month since it launched in the US 12 years ago.
While perhaps not the most welcome news, it’s not entirely a surprise. Spotify CEO Daniel Ek has been signaling that prices would go up in 2023 and reiterated in April that a price hike would be happening this year. Spotify didn’t immediately respond to a request for comment.
Other music services have also increased prices to that $10.99 amount over the past several months. Apple...