11 companies that make money off your laziness

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In this day and age, you can get away with being lazy.

You can have food delivered to your couch, you can send out your laundry, and you can even have someone assemble your latest IKEA purchase.

Of course, convenience comes with a cost: bad for your wallet ... but good for these companies.

Antonia Farzan contributed to an earlier version of this post.

Gyms make the most money when you never hit the treadmill

Flickr/Lauren_Hannah

Gyms have a way of tricking you into buying a membership — but half the people who buy memberships are wasting their money.

That's bad news for them, but good news for the fitness industry.

Gyms make money when you sign up for a membership, not when you actually show up to work out, which allows them to profit from your laziness.

GrubHub Seamless bets that you'll be too hungry to bother cooking

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The company that makes it possible to spend $11,000 a year on sushi delivery takes advantage of people who are too lazy to cook, or even walk to a restaurant.

It's a lucrative business, as the company's IPO filings prove: GrubHub, which merged with rival delivery app Seamless in 2013, delivered revenue of $100 million last year.

Cable companies bet that you won't bother to switch services

Flickr / Keirsten Marie

Simply calling up your cable company and asking for a better deal can save you a significant amount of money every month — and it's less painful than you may think.

So can switching providers when your rate goes up.

But most people don't take the time to do these two things (and to be fair, who wants to call and end up waiting on hold?), so companies get away with charging higher prices.

See the rest of the story at Business Insider