Amsterdam will become the first capital city to introduce a ban on advertising meat products to address climate change. It will be more difficult to implement such a policy in Switzerland. Long known for its “coffee shops” selling cannabis and its red light district where prostitution is legal, Amsterdam is one of the most permissible cities in the world. But despite its live-and-let-live image, the city is cracking down on a vice judged to be too dangerous for the citizens of the hip Dutch capital: eating meat. In January, 27 of 45 members of the Amsterdam’s municipal council voted in favour of banning the advertising of meat. The motion titled “Stop advertising that contributes to the climate crisis” was proposed in April 2024 by the Party for the Animals (Partij voor de Dieren) and the Green/Left party (GroenLinks) and will be implemented from May 1. “Our proposition was to ban advertisements for products and services that fuel the climate crisis. For our party it’s clear that ...
