Streaming services like Netflix and Spotify are increasingly popular in Switzerland, especially among the young, but television and radio remain the most popular media across the whole population, a survey has found. Netflix has strongly increased its number of users this year, according to the Electronic Media Interest Group (IGEM) “digiMonitor” survey published on Wednesday. The video streaming service recorded nearly 600,000 new subscribers and now has 1.5 million occasional users, it said. The music streaming service Spotify has some 1.3 million users. More than half of young people aged 15 to 24 watch films or series on Netflix at least occasionally, the survey found. Spotify does not reach as many people, but its services tend to be used more intensively. Despite new services, traditional media are still the most popular overall in Switzerland. 92% of people surveyed said they watch TV from time to time and 62% said they watch every day. For radio, 91% listen ...
